Jay Norvell is well aware of his upcoming opponent. The Colorado State coach expressed frustration during his recent radio show.
Norvell mentioned his team's interviews with ESPN and their exhaustion with the surrounding buzz.
He emphasized his practice of removing his hat and eyewear when talking to mature individuals.
A critique aimed at Deion Sanders for wearing both hat and sunglasses during interviews.
Norvell seeks to generate attention for his program. His actions are uncharacteristic but likely to stoke existing excitement.
Colorado was affected by comments and actions from Nebraska's Matt Rhule.
Norvell has made himself a target for Coach Prime, making the rivalry "personal."